About me

Sweetnut is the pseudonym for the multidisciplinary creative, Lina Hayek.

A specialist in developing concepts, art direction and strategic thinking that will best benefit the nature of your project and stimulate sustainable growth of brand awareness with new media, digital technology and print in mind.

I'm a passionate, enthusiastic, multitasking addition to your team who can help you deliver work with varying clients, meetings, brainstorming sessions and practical creative solutions.

Skills

Advertising, Analysis, Art Direction, B2B, B2C, Brain storming, Brand / Logo Design, Brand Management, Branding, Business Analysis, Campaign Planning, Character Design, Colour, Communications, Consultancy, Desktop Publishing, DVD, Editorial Design, Email Design, Email Marketing, Event Design, Exhibition Design, Graphic Design, HTML, Icon Design, Illustration, Image Retouching, Internal Communications, International, iPhone / iPad, Languages, Marketing, Negotiation, Packaging, Packaging Design, Painting, Pattern Design, Photo Editing, Photoshop, Picture Research, Planning, Point of Sale, Point of Sale Design, Pre-Press, Presentation, Print, Print Design, Problem Solving, Promotions, Prop Design, Publishing, Quality Control, Research & Development, Retouching, Storyboarding, Strategy Planning, Typography, Visual Effects, Visual Layout, Visual Merchandising, Writing

Sector Experience

Accounting & Finance, Advertising, Arts, Automotive, Banking, Brand Management, Branding, Catalogues & Brochures, Charity / Not for profit, Communications, Computing (Hardware), Construction, Creative Services, Design, E-Commerce, Education, Exhibitions, Farming, Film (Short / Documentary), Food & Beverages, Furniture, Fixtures & Equipment, Healthcare, Information Technology, International, Lighting, Magazines & Comics, Marketing, New Media, Newspapers, Outdoor, Packaging, Photography, Point of Sale, PR, Print, Production, Publishing, Restaurant / Café, Retail, Social Enterprise, Sports, Theatre, Therapies, Travel & Leisure

Clients

Antler, Araucaria, Bose, City of Helsinki, CoolTan Arts, Ducati, Endura, European Bank for Reconstruction and Development, Eva Menz Design Limited, Flute Office, Genesis, Mira, Napster, RMJM, SanDisk, Sansa, Trinity Laban Conservatoire of Music and Dance, ViewSonic