ABOUT
UGOL is an architectural bureau that develops non-standard projects. At the same time, high quality and functionality are an integral part of the work. Bold solutions and creativity are definitely about them.The name UGOL (angle) symbolizes the company's ability to look at a problem from a new angle and offer a creative solution.
Main ideaIt was decided to abandon the use of letters in their classical sense. Instead, each letter corresponds to a specific shape. The basis was a half-circle, which in turn symbolizes an angle of 180°.The main color is lemon. It attracts attention and is associated with wealth and activity. Graphite perfectly complements and emphasizes the main color, while balancing its saturation.The finished logo reflects the uniqueness of the company and the architectural solutions they develop. It definitely stands out from the competition and attracts attention.
During the work the following was developed:
• logo
• branded palette
• 6 polygraphy layouts
MADEIT CREDITS
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Lidiya NikolayevaGraphic designer
Back to Branding for architectural bureau UGOL project
Maria Kulichkova
Brand & Packaging Designer, Masha Kulichkova
France
Ekaterina Kuzneczova
Branding Designer, freelance
United Arab Emirates
Olga Baro
Web Designer, Independent Web Designer
Italy
Jane Kott
Creative Director, goodloan.ai
United States
Samira Deb
Conceptual artist & independent art director, sdebbah studio
Estonia
Anastasia Domash
UI/UX & Web Designer, Freelance
Belarus
Elisabeth Grosse aka LIZITA
Graphic Designer
United Kingdom
Suchet
Director and Content Creator, Ayushi Advertising Ltd
United Kingdom
Anastasiia Zaesenok
2d Animator, Illustrator, Freelance
United States
Alice Iv
Graphic Designer, DTA
Georgia