About us

Letter A is a brand strategy and creative direction studio for fashion, beauty, CPG, and lifestyle brands, founded by Allison Henry Aver. Before launching Letter A, Allison led creative teams at Vogue, kate spade new york, Ann Taylor, and Bumble and bumble, and served as the founding Creative Director of Kate Spade Saturday. Letter A partners with founders building new brands and established brands ready to evolve, delivering brand strategy, visual identity, and creative direction that help brands stand for something beyond what they sell. Clients include CASETiFY, Kinn Jewelry, Foot Locker, and Tea Collection.

Letter A's achievements

Site Achievements

Pro member:
Pro accounts have added benefits for Creativepool members. To get your Pro account go here.

Pro member
Contributor:
Letter A has been a Contributor since 25th November 2015.

Invitex3 Contributor

1 Featured

Creativepool Annual

Listing of award wins in Creativepool's awards

Annual 2026

Omius Cooling Headgear Rebrand for Omius Shortlisted Branding

Featured work

Projects picked by the Creativepool editors for the homepage.

Omius Cooling Headgear Rebrand

5 July 2026

OOPS - LOOKS LIKE YOU HAVE JAVASCRIPT OFF. THIS SITE WON'T WORK WITHOUT IT.
NEED HELP IN TURNING IT ON? YOU CAN FIND INSTRUCTIONS HERE FOR YOUR BROWSER.