Lee Stuart Shepherd Senior Creative Designer & Art Director

ABOUT

Exhibition Branding Campaign.

- Guide Book/Catalogue Design.

I used the main introduction copy for the exhibition as the main format to the cover design, I repeated it and manipulated it into a complete typographical image/design, the image I used of Dalí to create it, was a thought provoking, intriguing shot of him thinking, being introspective, drawing you into the guide book, but more importantly drawing you further into his mind!

The back cover is a combination of three shots, and all the elements of his obsession with eggs i.e. the progression of his birth, and his life to which was still an integral part throughout his working and creative life.

The branding identity designed for the exhibition guide book was used subtly in the corner using the catalan colours and also a small graphic symbol of the actually flag in the corner which will continue throughout the exhibition guide.

MADEIT CREDITS

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