During my career I have developed a strong interest for consumer behaviour. I get a real kick out of building and using insights to develop campaigns and content ideas for the right audience, that best drives conversations or conversions on the right channels at the right time. I would love my next career move to work within a business who truly understands the importance of an audience and a people first mentality in creating social and digital media ideas and campaigns.
Having worked in social media for over 10 years has allowed me to have gained a hybrid of experience in all aspects of social and digital media from creating strategies, activating strategies, planning, content ideation, content calendar creation, project and account management, influencer campaigns, paid media, team management and much more - being the lead contact for senior clients. I'd jump at on opportunity to get stuck into a hands-on role, where I can actively develop social media strategy for brands with compelling insightful audience content always being at the heart.