About me
Hi,
I just got back to Paris after an extremely rewarding (personally and professionally) one year and a half trip to Argentina.
I'm looking for my new challenge in London.
I would like to bring my 19 years expertise of premium digital content production and strategy to an agency.
To contribute create unique and immersive experiences for clients, as I always did.
The right ideas at the right time, knowing how to make them come true and viable: that's my motto.
I conceived and chief edit ELLE, L'Officiel and Le Figaro's digital platforms, built a reputation in custom advertising productions for extra demanding brands (from Chanel to Dior, Mercedes to Nike, GAP to Chaumet,... ), I convinced Karl Lagerfeld to shoot and be shot in the first interactive photo shoot, I convinced Prada to do its first ever online ad campaign, I worked on so many editorial productions, building sites, shooting photos, directing videos, covering fashion shows live for years (I started the concept in 1996)...
My economical background and my experience as a commercial/brand ambassador keep my feet on the ground.
I'm creative yet business-minded, strategic yet very hands on.
Content is my specialty, and by content, I mean all kind of content: editorial, advertorial, advertising but also marketing and communication.
I'm a brand expert. I know how to shape a vision.
My enthusiastic vibe boosts a team's commitment and improve the final result quality.
I need an energetic and challengish environment.
Looking forward to exchanging with you.
Kind regards,
Laurent Rojot
P.S.1: my fully detailed background:
Skills
brand strategy, Business Development, Content, Creative Direction, Digital Strategy, Marketing, Team Management
Sector Experience
beauty, Fashion, lifestyle, luxury