About me

Started as a copywriter, worked in Brazil, Spain, and the U.S. Last job was Chief Creative Officer at Leo Burnett Co. in Chicago.
President of the Creative Circle of U.S. multicultural agencies.
Member of the Creative Board of the Partnership for a Drug Free America.
Member - Council of El Sol Awards, Bilbao, Spain.

Head of Lapiz, the multicultural agency of the Leo Burnett Group, and member of the North America Creative Board of Leo Burnett's Creative Committee.
Lead a creative team of 60 professionals in the areas of Strategic Planning, bi-lingual copywriting, Art Direction, Broadcast, and Digital creative development and production.

Clients:
Coca-Cola, Procter & Gamble, J.P. Morgan Chase, Wrigley, Mexico Tourism Board, Allstate, Chicago Latino Film Festival, Purina, Re/Max, Nintendo, Samsung, Kellogg's, Mujeres Latinas en Acción. GM, H&R Block, United Airlines, Heinz.

Accolades include top honors at the Cannes Creativity Festival, Clios, New York Festivals, London Festival, FIAP, Ojo de Iberoamerica, Radio Mercury Awards, Effies,

Laurence Klinger creative director of the year in 2011, 2013 and 2015
- Fluent in English, Spanish, Portuguese.

Official Judge at all the major award shows worldwide, and President of the Jury at the
Wave Festival in Rio 2015, and Idea Awards in Miami, 2014.

Lectures at the Miami Ad School, The American Academy of Advertising, AHAA Conference, among others
Contributed to Dr. Jean Grow's (Professor of Strategic Communications at Marquette University) books on Advertising Creative - Sage Publications Inc.

Coordinated the internship program at Lapiz, acting as the sole contact between the agency and schools such as University of Texas, Miami Ad School, Portfolio School of Chicago, School of the Art Institute of Chicago.

Supported and participated in the Junior Achievement Program - an annual effort designed to inspire future career choices by teaching school kids the real-world skills they need to succeed.
Participated in a joint project with the Rolling Stone magazine to launch the first-ever Spanish language edition in the U.S.

Fiction work published in several magazines and short story anthologies around the world, including Alfa Omega in Brazil, Europe Revue Literaire in France, Literary Orphans online magazine, and Curtis Bausse books in the U.S. Honorary Mention at Glimmer Train's magazine short story contest, and top ten in Writers' Digest short story competition, among 19,000 entries.

7 fiction books published.

Skills

Copywriting, Creative Direction, Presentation, Script Writing, Strategy Planning

Sector Experience

Communications

Awards

addy, Cannes Lions, Clios, effies, El Ojo Gold, FIAP, NY FESTIVALS

Clients

Allstate, AMBEV, Chase Bank, Coca-Cola, Heinz, Johnson & Johnson, Kelloggs, MOTEL6, Nintendo, P&G, Pirelli, Purina, Samsung, Sony, TEND DIGITAL BANK, United Airlines, volkswagen, Wrigley

Recommendations
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Currently No Recommendations
Availability
Looking for work
Tagged Job Titles
Contract
Perm, Freelance, Temp-Perm, Part time, Remote
Location
Chicago, United States
Skill Level
Junior, Middleweight, Senior, Director
Languages
English, Portuguese, Spanish
Creativepool member since 12 July 2022