About me

Lauren works with leading global brands to design emotionally intelligent experiences that move people and markets. As Chief Creative Officer at PwC, she blends imagination with innovation, creating moments that move hearts and keep customers coming back. At the core of her work lies a belief in emotional intelligence, behavioural insight and commercial creativity as engines of transformation, believing in "AI with soul" as critical to success in an increasingly automated world.

Work
Articles
Achievements
Activity

Lauren's achievements

Judging

Lauren Pleydell-Pearce has sat on the Creativepool Annual jury.

Annual 2026 Judge Digital

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