About me
I'm a marketing and communications professional with over 7 years' experience across PR, influencer marketing, brand partnerships and integrated campaigns. Throughout my career, I've worked with brands such as Vans South Africa, Levi's across South Africa, Nigeria and Kenya, Reebok South Africa, Birkenstock, Spotify South Africa, SKYY Vodka, Espolòn Tequila, BULLDOG Gin, Bisquit & Dubouché, Jeep Apparel South Africa, TuneCore South Africa and WeAreEgg Beauty.
I live for building partnerships between brands and talent. For me, collaborations are never about one-off campaigns. They're about creating long-term relationships that grow both the brand and the people behind it. My work focuses on connecting the right voices with the right brands, structuring authentic partnerships, and creating campaigns that feel culturally relevant while delivering real commercial value.
Skills
Brand Management, Brand Stategy, Branding, Influencer Marketing, Internal Communications, SEO, Social Media
Sector Experience
Advertising, Communications, Marketing, Publishing
Awards
Clients
ARCHIVE, Birkenstock, Campari, Cipla, Evian, InDrive, JD Sports, Jeep Apparel, KFC, Krone, Levis, Reebok, Spotify, TuneCore, Upoooyoo, Vans