About me
I am a UK based Senior Art Director at Momentum Worldwide, with over 10 years experience in industry.
I am passionate about creating bold and meaningful campaigns and experiences that connect brands with their audiences in unexpected and playful ways.
Most recently, I have been leading the creative for the Dyson account, creating an experiential, nationwide Styling Tour that is now being replicated across Europe due to the success, along with a series of content videos off the back of this for social.
Having worked in the creative team at Momentum for nearly 10 years, I have led creative from concept through to delivery for some of the biggest brands in the world. Working in offices across the world, including; Manchester, London and New Orleans.
I am a passionate mentor and love inspiring and leading junior creatives, as well as partnering with a local University to help mentor young talent.
Skills
Advertising, Art Direction, Content, Creative Direction, Digital Marketing, Experiential Marketing, shopper marketing, Social Media
Sector Experience
Advertising, Arts, Beauty, Branding, Design, experiential, FMCG, Food & Beverages, Information Technology, Marketing, Sports
Awards
2021 Campaign Experience Awards - Exhibition Experience, 2021 Campaign Experience Awards - Experiences for Good, 2021 Campaign Agency of the Year - Experience Agency of the Year, 2022 Campaign UK AOTY Awards - Brand Experience Agency of the Year, Adweek’s Experiential Agency of the Year 2022, Campaign Agency of the Year 2020 - Experience Agency of the Year,, Campaign Tech Awards 2018 - Experiential Tech for Physical Experiences, Chip Shop Award 2016 - Best Shop Window Postcard, Chip Shop Award 2017 - Best use of Alternative Mediaspace, Chip Shop Award 2018 - Best Stunt or Experience, Creative Circle Awards 2018 - Best Experiential Craft, Creative Circle Awards 2018 - Best use of DOOH, Creativepool Awards 2018 - Agency of the Year (People's Choice), Creativepool Awards 2018 - Experiential (People's Choice), Digiday’s Employer of the Year 2022, Experiential (Judge’s Choice ) | 2019 Creativepool Awards, The Grocer Awards 2015 - Shopper Marketing Campaign of the Year