About me

My name is Laila Essa and I am a copywriter & translator for Arabic and English based in Riyadh, Saudi Arabia.

Why copywriting
I love to make the words dance. I love to paint the world with my words. I love it when I use my words to bring value to businesses, SMEs, agencies and corporates alike.

How do I add value
By writing content which helps businesses sell their product and service in an effective, creative and professional manner.

Creative or Professional - What do I write
I write content and copy in both corporate & creative tone of voice.

- Website content

- Company profile content

- Presentation content

- Social Media content

- Video script

Which projects have I contributed in
During the last 7 roller-coaster years, I have worked on a multitude of projects. From tiny home-based startups to some of the biggest brands in the world (Netflix, Baskin Robbins [YEY!], Amazon Souq, Google Arabia, Glade, Marriott, Uber Eats, STC and many more).

Why me
Amongst all the feedback I have received over the years, they have had one thing in common: 'professionalism'. Copywriting is my passion and I consider myself lucky to have found this world of words. Based on this, I make sure I take care of every project like my own; this is the reason why 70% of my clients become repeat customers and my friends as well.