About me

Creative director of design and motion projects.

I work across strategy, R+D and delivery to produce contemporary, unique and adaptable visuals for screens and spaces of all sizes; from mobile and web, to film and large scale immersive experiences.

I'm the founder of 'Labmeta' a studio practice developing design led creative and process based motion design. Working with procedural systems, generative techniques and VFX workflows we create work inspired by emerging aesthetics, cultural trends and new methods of visual production; particularly for brands where technology is disrupting and changing our everyday lives. This ranges from energy providers embracing IOT platforms, technical garments in fashion or live music experiences driven by motion capture data.

I've worked extensively as an art director and motion designer for agencies such as Field, Immersive & Intro, for end clients like Nike, Adidas and Sony and new media artists such as Quayola and Dfuse. In these roles I've delivered projects including retail installations and experiential events, gallery work and spatial projections aswell as large scale stadium visuals and immersive theater shows while collaborating and leading design teams and multi-disciplinary partners.

Paul's achievements

Site Achievements

5 Featured

Featured work

Work picked by the Creativepool editors for the homepage.

Future Laboratory

8 January 2018

Dhol Chants

14 November 2017

Tekton Light Installation

1 July 2017

Nike AM

6 June 2017

Adidas x Stella McCartney

20 February 2017

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