About me
I have enjoyed working for a variety of different organisations since I began my marketing career - I soon found my niche as a brand marketer who could adapt easily regardless of organisation. I have recently worked for a membership society, software developer, tech software organisation and a marketing agency. The common theme I found that ran throughout these businesses (and what attracted me to them) was a requirement to generate brand awareness in a number of forms. I have worked with a number of clients in a variety of areas - from fashion, travel, software, insurance and automotive, to name but a few.
For almost all of these organisations, I constructed a marketing strategy from scratch which always aligned with the business objectives of the organisation. I enjoy the journey from the development of an over-arching plan to the finer details of individual campaigns or small opportunities which cross my path. I also think that the ability to instinctively know what is the right marketing decision for a business is crucial - and I believe I have this instinct.