Order up! This month's art direction challenge was focused on November 16th, National Fast Food Day. Though the name implies speed, this assignment kind of took me... well... forever. My goal was to improve my skills with the Wacom tablet and become...
Today's Question and Answer session is focused around the current state of the world and its effect on working as an art director in the advertising industry. We cover burn out, how the work environment has changed, and the current job market during...
Today is a 2 for 1 special. Half video chat. Half portfolio critique. We take the call from aspiring art director Ted Pedro and talk about the job hunt during this unprecedented time mixed with a quick review of his art direction portfolio filled...
What time is it? Design time. Challenge number three coming your way in the form of a more meaningful topic this month, centered around World Mental Health Day. As designers, we put so much time into making things that are either cool, fun, or that...
Just another design challenge video coming at you! Today, I'll display some submissions from last month's challenge around National Lazy Day, show you what I did for this month's challenge around National Coffee Day, and prompt you with next month's...
When starting off on your journey to become an art director or copywriter, you've got to put together a portfolio of spec work (fake ads for real brands). But how do you go about choosing the right products and services to make ads for? What types of...
Zach Abraham loves Power Rangers, cheesy design, and sneakers but we won't judge him for that (especially sneakers... I freakin' love sneakers...). But this aspiring art director has come to the channel to get his creative portfolio critiqued, so...
Whether you are new to art direction or you've been a pretty polished designer for a while now, it's imperative that we don’t become stagnant (especially during this time) and continue to push our abilities forward. I'm throwing down a monthly...
What educational requirements do you need to become an art director in the advertising industry? What should you major in? What are you expected to have upon graduation? What if you don't have the means to go to college? In this video, we explore...
What educational requirements do you need to become an art director in the advertising industry? What should you major in? What are you expected to have upon graduation? What if you don't have the means to go to college? In this video, we explore...
In today's inaugural episode of Call-A-Creative, our questions come to us from Junior Art Director, Cooper Epps, as we discuss feeling like imposters, when you should make your hobby the focus of your career, and striving to improve creatively. This...
When should you use Augmented Reality? Is it the tactic right for your current campaign? Today, we dive into "the what," "the when," and "the why" behind AR to find out.
