ABOUT

For some years now my copy has been supporting businesses as they launch new products, services and brands into the ever-evolving digital business ecosystem. Digital innovation and evolution has since become one of my specialist areas and I have written a large number of B2B campaigns across a range of sectors from Food & Drink, Manufacturing and Energy, through to Life Sciences and High Tech.

So when Tomorrow People commissioned me to write for Ardoq, a disruptive enterprise intelligence platform, I was able to extend that knowledge and understanding into one of the more exotic areas of tech, Enterprise Architecture.

This B2B content marketing campaign involved translating complex technical ideas into accessible, succinct, engaging copy, in the form of eGuides, blogs and surveys.