About me
Multidisciplinary digital designer with over 20 years experience of working with large, complex organisations delivering user centre designed products, servicing business growth, reflecting brand strategy and with flexible underlying design systems allowing for scale, evolution and innovation over time.
Primarily in the financial sector, I've setup strategy for and delivered design functions, teams, processes and design language frameworks. The key is the ability to quickly understand and navigate the complexities of business environments while facilitating the integration of design services and the value design brings.
I've help business and design to work together for major brands such as HSBC, JP Morgan, Barclays, Fidelity International, Tata Consulting Services, BP, etc.
I have a particular interest in design languages, and how to establish one which is tailored work within a complex organisation, while retaining and allowing a number of main characteristics:
- rapid, large-scale and multi-sourced growth of the digital experience estate
- flexibility to allow evolution and innovation of the designed customer experience
- reflection of and connection to brand strategy
- connections to implementation in complex technology environments
- ease of use and understanding by design teams and business owners
I have successfully established large scale design language strategies and systems for a number of multi-brand and international companies, including Lloyds Banking Group, HSBC, Fidelity International and TCS Interactive.
Equally at ease interfacing with business stakeholders, product teams, managing external agency deliverables, vendors and suppliers, recruitment and management of full time and contract resources in UK and internationally.