About me

Since mid 2003, I have been working regionally as a freelance Commercial Director for a number of Advertising Agencies and production companies mainly in Kuala Lumpur, Singapore, Jakarta, Hong Kong, Shanghai and Thailand; developing television commercials that are market specific, which could only be achieved by understanding consumer dynamics and its subtle nuances within each market. Requiring me to be actively observant.

My regional experience was an invaluable opportunity to actively participating and directly experiencing the different variables that effect the various Asian, specifically South East Asian markets that I was privy to. Its been extremely fulfilling so far, but now I feel its time I widen my horizon and spread my wings a little further. In short, I'm game for change and eager to delve once again into a challenge.

Skills

Art Direction, Creative Direction, Film

Sector Experience

Advertising, Creative Services, Design, Production

Clients

BRDB Bhd, Capital FM, Coca Cola, F&N, Mcdonalds, Mini Cooper, Ministry of Tourism Malaysia, Nestl, Proton, Red fm, The AFK Collection (private art collection)