About me

Founder and Managing Director of Silver Lining, a B Corp creative agency dedicated to helping out B Corps, charities, and organisations who want to leave a positive impact on the world.

Has worked with some of the biggest brands in the world in the UK, USA and now Australia. Founded BD Network Australia in Melbourne in 2010, which went on to become Australia's Best Emerging Agency in 2011 (AdNews) and Australia's Best Small Agency of 2013 (AdNews).

While Managing Director, VERSA became Campaign Asia's Australian Digital Agency of the Year 2019, AdNews' Employer of the Year 2019, B&T's People & Culture Award 2019, No7th Great Places to Work under 100 people 2019, AFR's 6th Most Innovative Marketing Company 2019 and the only Australian company to be recognised in Fast Company's Top 50 Workplace for Innovators 2019.

Silver Lining won Mumbrella's Award for Sustainable Practices in 2024, a Good Design Winner in 2025 and a Silver in 2025's CreativePool Annual Awards.

Skills

Account Management, Brand Stategy, Branding, Creative Direction, Digital Marketing, Editing, Marketing Strategy

Sector Experience

Advertising, Charity / Not for profit, Conservation, Sustainability

Awards

ADMA Award Gold, ADMA Award Silver, AME Award Gold, D&AD Award - In-book, Media Federation Award, Mumbrella Award - Winner, New York Ad Festival - Third Prize, Spikes Asia - Silver

Clients

Bank Australia, Benetas, Comms Declare, Doctors for the Environment, Mental Health Australia, Mental Health First Aid, Ovarian Cancer Research Foundation, Suicide Prevention Australia