About me

I'm an experienced London-based freelance copywriter & creative director who focuses on B2B and technology. I've been freelance since 2002. Previously I was with the Ogilvy group and have a marketing communications/product management background. My skills lie in tackling the strategy behind complex products, services and markets - and producing strong concepts and copy.

Skills

Advertising, Analytics, Branding, Copywriting, Creative Direction, Direct Mail, SEO, Web Development

Sector Experience

Agriculture, b2b, Finance, Information Technology, Software, Telecoms

Awards

B2B Marketing Awards nominated (Bayer CropScience), BDMA Category winner (Hoechst), Farm Life/Farm Business – shortlisted (Bayer CropScience), IPA B2B best one-off campaign (Clifford Chance), IPA B2B most creative use of new media (Intel Online Services), London International Advertising Awards finalist (Quza), Marketing Society commended (Air Products), McNaughton Review best annual report & accounts winner (Learning & Skills Council), PPA B2B Advertising Excellence highly commended (Air Products) – two awards, PPA B2B Advertising Excellence highly commended (Clifford Chance), PPA B2B Advertising Excellence highly commended (Intel Online Services), PPA B2B Marketing Awards finalist (Bayer CropScience), Reed Publishing winner (Hoechst), Veterinary Marketing Association (Hoechst) – two awards