About me

From Shelter's 'House Of Cards' (one of the Gunn Report's most awarded campaigns of 2009), and McDonald's 'Trust' (winner of the first ever Gold Creative Effectiveness Lions at Cannes) to the Lexus 'Hoverboard' - the most-viewed automotive campaign of all time - Jonathan's work as a creative leader has garnered some of the highest accolades the industry has to offer.

Jonathan's career as a copywriter/art director and CCO spans some 25 years and over 350 global awards for creativity across every channel, from content and mobile to design, film and outdoor. He began his career at HHCL, creating iconic campaigns for the likes of Unilever, Britvic, Bacardi Martini and Sky before being promoted to Creative Director in 2004. In 2007, Jonathan was appointed Group Executive Creative Director of Leo Burnett London, transforming the strategic and creative product for clients such as McDonald's, Kellogg's, the UK government's Department for Transport and P&G.

Jonathan joined CHI & Partners in 2010. Within 18 months the agency become the UK's most-awarded independent creative agency at Cannes. Whilst there, Jonathan was responsible for delivering campaigns for all the agency's client partners including Lexus, News UK, Kraft, Samsung, Home Retail Group, Talk Talk and HRH Prince Charles' young person's charity The Prince's Trust.

In June 2016, after once again driving CHI & Partners to the position of most awarded UK independent creative agency at Cannes and Campaign's Digital Agency of the year, Jonathan joined Y&R as its first Chief Creative Officer. Jon creatively led Y&R London for two years until it was merged globally with VML. Under his creative leadership, the agency won pitches for Viagra, JD Williams, Centerparcs, Carpetright and the government's flagship Department for Transport account, and picked up a variety of awards at Cannes and D&AD for the BBC, Marks and Spencer and Made By Dyslexia.