About me

Dear Sir/Madam,

I would like to apply for the position of Creative Director as advertised on the Creativepool website. I have a great deal of experience in design for retail and POS both on and offline. I have worked extensively with many high street brands including; Lloyds TSB, Screwfix and Scotts of Stow at the most senior level working with them from concept through to implementation. I have many years experience managing small and large teams of creative people in high pressure environments, managing strategic budgets of up to £3 million. Hands on, I'm involved from end to end - from blue sky thinking to planning and strategy, creation, development, build and execution, production, testing and upload and/or print and delivery,

Lloyds TSB - national campaigns for retail banking branch interiors, in-branch literature, POS strategy, ideas generation and design including fabrication consultancy.

Screwfix - national campaigns for retail outlet POS, store layout, modular design consultancy.

In sore POS and supporting collateral for convenience stores, petrol station forecourts, retail outlets.

Scotts of Stow - national campaigns for design, development and management of 13 retail brands. Websites email campaigns and other related communications.

Brands reach, entice and keep customers with planned intelligent multi-channel marketing. My passion is to communicate with my clients' customers in a way that is right for the target audience at the point of contact. Understanding the difference between channels and taking advantage of their strengths but also knowing that for successful brands consistency is also key.

I am available for interview at your convenience.

Kind regards

John Stevens