About me
"Progress is impossible without change, and those who cannot change their minds cannot change anything" - George Bernard Shaw.
I've thought about, briefed, convinced and implemented change from the off - to improve, to transform, to sell, to motivate, to create - with customers, colleagues, clients, buyers and investors.
I took a journey with SGK from busdev, through leadership to strategy distilling my experience to design, drive and effect change across the organisation. For the past year'ish I've been working across our businesses to drive transformation - developing strategy, transforming culture, designing innovation, supporting proposals and coming up with campaigns for a digital business in the 2020s.
I started in the auto industry managing agencies and globally award-winning creative work with VW and DDB. Next came client leadership roles at Saatchi and Ogilvy, exploring the fragmenting media landscape - digital, mobile and experiential, running a couple of small agencies and trying my hand at consulting.
My experience is unique - from culture change through leadership and general management roles with +$50MM responsibility; high-performing business strategy and growth, senior marketing and account handling roles at creative agencies and a global marketing services specialist, through to client-side marketing management. Plus success across myriad consultancy roles and projects.