Email Designer

We are News UK: One of the leading media businesses in the UK and Ireland, our newsbrands include The Times, The Sunday Times, The Sun, The Sun on Sunday and The TLS. Our national broadcast brands include talkSPORT, Times Radio, talkRADIO and Virgin Radio UK, and we have market-leading local radio stations across Ireland. In 2022 we will launch TalkTV, a major new TV channel available to everyone across the UK, delivering a schedule of news, current affairs, entertainment and sport, with Piers Morgan in a primetime evening show.
Our world-famous brands provide news, analysis, opinion and entertainment to almost 40 million people each month. Spanning digital and print, audio and video, events and experiences, our brands are home to a plurality of opinion, representing the diverse communities we serve. News UK is wholly owned by News Corp.

The Team:  This role sits within the Times Media CRM team, part of the wider Times Media Customer Team.. Whilst physical newspapers are still a key part of our business, driving digital subscriptions and audiences will be the key to future success. The customer is at the heart of everything we do and we are committed to creating long term loyal customers through driving engagement, improving customer experience and creating enhanced products that meet our customers evolving needs.

As Email Designer/Developer, you will be solely managing the ideation, design and continual improvement of our marketing, triggered and lifecycle email communications. In this role, you will be using your creative skills to design emails that are commercially successful, responsive, on-brand, and consistent. The role will also be working alongside the CRM, Marketing, Editorial, and Creative departments to ensure a unified approach to providing an engaging brand experience for the customer. 

Your Role:

• Be able to gather and work with insights through competitor analysis, email performance and user testing to inform our email creative and design

• Have a good understanding of email client constraints, browsers, and accessibility guidelines

• Follow industry best practice guidelines, keep on top of the latest trends and make sure all templates and designs are responsive and maximised for mobile platforms

• Design and develop our email templates that are engaging and on brand

• Have good time management skills, as you’ll work on various email projects for multiple stakeholders simultaneously

• Monitor and analyse email campaign metrics, including open rates, click-through rates and conversions to optimise future campaigns

• Support the Email Developer as and when needed to build email campaigns 

• Work with CRM Managers to identify creative A/B testing opportunities

• Email Marketing experience is essential

• Highly skilled in HTML/CSS coding with a minimum of one years’ experience

• Ability to troubleshoot rendering issues

• Have a passion for design and be up to date with the latest trends 

• Open to feedback and critique - you should be curious and excited to improve

• Comfortable presenting designs to stakeholders and taking live feedback

• Experience working with web-based apps like Figma and Miro

• Email Marketing Platform (ESP) experience such as Adobe 

• Experience of personalisation tools such as Moveable Ink (desirable)

Key Behaviours:

• Passionate about the work you do, embracing every opportunity to do your best work

• Principled in the way you go about your role and the decisions you make

• Purposeful with a strong desire to achieve and deliver work to a high standard

Life at News:

Driven by passion, guided by principles and acting with purpose. We represent, reflect and reach the nation, telling the stories that matter. We inform our audiences so that they can make decisions based on trusted information.

To do this, we believe our employees must represent different backgrounds, perspectives and experiences. We strive to maximise and encourage every individual’s potential and ensure everyone feels valued. We support this through our Diversity, Equity and Inclusion Strategy, which focuses on three main priorities - attracting talent from a wider, more representative pool, developing equity programmes to drive better representation in our leadership, and ensuring diversity and inclusivity in our workforce as well as the journalism and content we produce. We also currently have 12 employee led networks and groups that support our strategy and connect like minded employees socially.

Benefits:

Some of our benefits include:

• Maternity leave up to 18 weeks full basic salary & paternity leave up to 2 weeks

• Wide range of training available, plus full LinkedIn Learning access

• Private medical insurance including coverage for pre-existing conditions

• Discounted gym memberships, free ClassPass at Home, weekly virtual yoga classes

• ‘Bikes for Work’ and ‘Electric Car’ scheme

• Up to 60% discount on Harper Collins books

• Access to exclusive events and competitions with exciting brands such as talkSPORT, Virgin Radio UK & The Times. Weekly virtual panel chats with top journalists and celebrities

• Access to wellbeing benefits such as EAP, physio/massage and counselling

• A generous pension scheme with employer contributions of up to 5%

• 25 days holiday, plus bank holidays and up to 4 volunteering days per year

We want to ensure that everyone has the opportunity to perform to their best when applying for a role. If you would like to receive any information in a different way or for us to do anything differently to support you apply for any of our roles please contact us