Digital Designer

Our Digital teams are right at the heart of what we do. Surrounded by some of the best Digital Specialists in the industry, you’ll bring your own ideas to the business - helping to shape the experience of our customers as part of a forward-thinking team.
As the Digital Designer, you will create bespoke graphics, assets and templates for CRM and Paid Media as well as imagery across the website, within articles and on landing pages. The assets you create will be visible on a global scale. We’re looking for someone who is naturally well-organised and has a passion and vision to create innovative concepts designed to optimise our online content.

What You’ll Get:
The world is changing and it’s important we support our colleagues. People are at the heart of what we do at Primark so it’s essential we provide the right environment for you to perform at your best. That’s why we offer benefits that put you first.

Some of our benefits are:

• 27 days of leave, plus bank holidays and if you want, you can buy 5 more.
• Flexible Working, the opportunity for an early Friday finish, and a subsidised cafeteria.
• Primark Perks – Discounts with some local partner businesses to our offices

What You’ll Do:
In your role, you’ll collaborate with different people across a range of skill sets. Here’s a flavour of your day-to-day:

• Working across our digital channels you will be confident to deliver projects working from concept to completion, ensuring you adhere to the Primark brand guidelines and push boundaries creatively.
• You will bring to life our campaign imagery for editorial use, cropping, artworking, creating GIFs and typographic overlays.
• Create graphical assets for a wide range of campaigns across all Primark departments. Assets will be needed for email, including animated gifs, paid media and web.
• Confident working with a Digital Asset Management system, to maintain all assets in one place in a structured and organised manner.
• Demonstrate confidence to propose new ideas and concepts.
• Work with Paid teams across the network to create digital marketing creatives, such as content for various social media platforms to support their campaigns.

.What You’ll Bring:
Here at Primark, we want everyone to feel valued – so please bring your authentic self to work, of course with some other key experience and abilities for this role in particular:

• A degree in Art and Design, Graphic Design or similar.
• Strong fundamental design skills are essential.
• Expert knowledge in the Adobe CS suite: Photoshop, Illustrator, and InDesign.
• Knowledge of Adobe Premier Pro and After Effects
• Email design experience – ideally Salesforce Content Builder, but similar content-building template tools will be considered.
• Motion Graphics and Video editing experience, across social media platforms.
• Comfortable working in a fast-paced, dynamic environment and responding to tasks with an efficient, can-do attitude.
• A creative thinker and problem solver with exceptional attention to detail, excellent typography and layout skills and a good understanding of UI and UX design.
• Organised and pro-active, supporting the wider digital design team in meeting deadlines with efficiency, whilst maintaining high standards.

Ready? Good - because we can’t wait to see what you can offer. You’ll be joining a team of diverse, passionate, and talented individuals where you’ll truly belong, collaborating on projects that will shape the future of our industry. If you’re excited about this role but don’t meet all the criteria, we encourage you to apply. You may be the right candidate for this role or another one, and our recruitment team Can determine where your skills may fit in at Primark.

Apply to be part of our future and we’ll help you develop yours.

If you need any reasonable adjustments or have an accessibility request during your recruitment journey, such as extended time or breaks between online assessments, a sign language interpreter, mobility access, or assistive technology please contact your talent acquisition specialist.

All offers of employment are subject to background checks, including the right to work, reference education and for some roles criminal, and financial checks. If you have any concerns please reach out to our talent acquisition team to discuss.