JumpKick Studios
London
ABOUT
JK Studios created a set of stylised promotional videos, showcasing the different application functionality for Garmin satnavs, to be played instore on the units themselves. After developing a series of concept tests, the final design was settled – 3D Animation using a 2D cel shaded style. Each animation Follows the journey of a car into the world of a Garmin satnav, it comes across numerous obstacles and hurdles, but manages to find creative ways around them, following it’s trusty pink arrow.

Back to 3D Cel-shaded animation: Garmin Satnavs project
Anna Liemiasova
3d Motion Designer, Motion Promotion
Poland
Tim Olden
Graphic Designer & Illustrator, Freelance
United Kingdom
Oliver Keane
Motion Graphics Designer, Freelance
United States
Javier Arres
Artist, Javier Arrés
Spain
Santiago Cabrero
Motion Graphics Designer
United Kingdom