About me

With over 20 years of post-production, motion design and creative direction experience between Singapore and London, I have worked with some of the biggest production and broadcast studios such as ESPN, Sky, MPC, and The Mill, working on global brands such as Bentley, Nike and Apple, as well as on the multi award winning BBC2 rebrand with Superunion.
Currently leading creative technology and CGI at Design Bridge and Partners Singapore to push the boundaries of creative tech-led brand solutions for clients including Vodafone, O2 and Tencent. Playing in the space where design, technology and brand come together, my team leads the charge into a brave new world of design powered by technologies including AI, immersive technologies and beyond.
Recent projects include 'Forest Carbon' (Cannes Lion Bronze and Spikes Asia Silver), 'Surreal Island' a retail experience for CDF Macau (Art Director's Club, shortlisted for Best in Show at Brand Impact Awards), 'The Temple', a virtual art gallery for iconic retail destination Tai Koo Li (awarded at Art Director's Club), as well as a virtual event experience for the Whitney Museum of Art (awarded at Webbys).

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Achievements
Annual 2026 JudgeRebel
Project featured:Become The Light (IOC)
on 16th August 2018
Tagged Job Titles
Contract
Perm
Location
Singapore, Singapore, Singapore
Skill Level
Director
Languages
English, Mandarin
Creativepool member since 27 March 2008