About me
Hugely experienced creative thinker, I am co-founder and strategy lead at strategic branding agency Structure working with high growth B2B businesses across sectors and with the Private Equity and Venture Capital companies that support their growth. All my work is in harnessing the power of brand to drive commercial success. We seek to shrink the time to connect to the audiences that matter and align with the strategic vision and ambitions of the businesses and organizations we are fortunate to work with. Creating brands that are memorable, compelling, differentiated and relevant. We are proud to have helped SaaS tech firms grow to become unicorns and Private Equity from fund 1 to fund 7 and beyond. We are believers that, as Jeff Bezos remarked, 'brand is what people say when you are not in the room.' Our promise is to accelerate impact. And be a pillar in securing your success.
Skills
Brand Narratives, Branding, Digital Strategy, Insight gather, Mission, Purpose, Strategy creation, Value Propositions, Vision
Sector Experience
Advisory, Manufacturing, private equity, Recruitment, SaaS tech, Venture Capital