About me
Jesse has over 2 years experience in digital marketing and technology project management, with a specific focus on CRM campaign implementations for large-scale Canadian clients. As part of ICF Olson's Project Management and Delivery team, Jesse manages CRM & marketing automation campaigns for various loyalty programs for brands such as The Home Depot & Bauer Hockey. Additionally, Jesse manages various marketing initiatives for the Canadian Red Cross, including a PSA commercial for their Adult Supervision campaign. Previous to his tenure at ICF Olson, Jesse worked in social media marketing, managing clients across the Healthcare, Technology, & Sports industries. Jesse is a graduate of the Masters Degree program in Communications at Wilfrid Laurier University, specializing in Consumer & Visual Culture.