Jenna's work
About Jenna
Strong skills:
Digital strategy and roll-out plan
Agile / scrum project management
Leading a digital ecosystem
Team management
Digital marketing and communications
Audit, overall and redesign
UX design and user-centric orientation
Ecommerce
B2B & B2C
Digital acquisition and retention
International deployment
My approach of digital could be summarised as: we are storytellers, we are thinkers, we are digital.
We are storytellers
Story-telling is one of the must to deliver one-of-the-kind experience and make a love brand. People needs passion, emotion and relationship to feel engaged with a brand. That includes understand our customers/users to adapt our solution/content to personas.
We are thinkers
We always have to innove, create and use the cutting-edge solutions to deliver in the best way our story-telling and personnalise our customer/user relationship.
We are digital
Digital is a completion between story-telling and technology.
Digital is a human experience invitation using technologies to make story-telling more efficient.
So, focusing on user experience when developing website/content is a must to increase user engagement and consequently transformation rate and benefits.
Digital strategy and roll-out plan
Agile / scrum project management
Leading a digital ecosystem
Team management
Digital marketing and communications
Audit, overall and redesign
UX design and user-centric orientation
Ecommerce
B2B & B2C
Digital acquisition and retention
International deployment
My approach of digital could be summarised as: we are storytellers, we are thinkers, we are digital.
We are storytellers
Story-telling is one of the must to deliver one-of-the-kind experience and make a love brand. People needs passion, emotion and relationship to feel engaged with a brand. That includes understand our customers/users to adapt our solution/content to personas.
We are thinkers
We always have to innove, create and use the cutting-edge solutions to deliver in the best way our story-telling and personnalise our customer/user relationship.
We are digital
Digital is a completion between story-telling and technology.
Digital is a human experience invitation using technologies to make story-telling more efficient.
So, focusing on user experience when developing website/content is a must to increase user engagement and consequently transformation rate and benefits.