About me

I am an energetic and successful Creative Director with over 12 years industry experience in multiple digital channels, from trailers and videos, AR, VR, live events, apps and interactive installations, digital marketing, advertising and DOOH. I have led my teams to create award-winning content for a variety of big-name clients - from concept to pitch, to production and delivery. Always on time and on budget.

In pitches, clients appreciate my confident and pragmatic approach combined with my infectious passion and no-BS style. Experience in sales and an ability to think on my feet, help turn my presentations into conversations - with clients able to buy into the team's ideas along with the added assurance that they are in safe hands.

In the studio, I lead from the front and utilize my background as an animator, 3D designer, editor and director to work from within the team - an intimate knowledge of all the processes involved in the creation of excellent content means that when challenges present themselves, I can always suggest viable solutions.