My career spans editorial and design roles. When editing, I consider how the words fit the design; when designing, I'm aware of the written content. These crossover skills give me insight into the bigger picture and the end goal of engaging the target audience. I have successfully delivered solutions in various settings including:
Award-winning creative agency Dewe Rogerson (Citigate);
The Greater Manchester Fire and Rescue Service;
The Health and Safety Executive;
Specific skills include:
- Working within brand guidelines and house style.
- Collaborating with designers, copywriters, account managers, art directors, bid authors, clients and suppliers to ensure satisfactory outcomes.
- Scheduling, budgets, press-pass, sign-off and post-production evaluation, ensuring consistent quality in print and online.
- Simplifying language for better understanding by users. I thrive on creating clear, logical and easy-to-follow language for a wide range of audiences.
Citigate Corporate Publications (McDonalds, Direct line, Direct Line), Exel, GMFRS, Greater Manchester Fire and Rescue Service, Hallis Hudson, HarperCollins, Health and Safety Executive, Johnson and Johnson, LJMU, Lloyds Bank, Logica, LWC, Manchester Marketing, Nestlé, Penguin Books, Vauxhall motors