. . .

About me

Great creative work is never the result of one discipline alone. It happens when strategy, storytelling, technology, and exceptional people come together with a shared purpose.

As an Executive Producer, I specialise in bringing those elements together, building the teams, partnerships, and production frameworks that transform ambitious ideas into meaningful experiences.

My career has been shaped by a belief that production is about more than delivery. It's about creating the conditions for creativity to thrive while ensuring every project delivers real value for clients and audiences alike. From global campaigns and branded content to animation, motion design, immersive experiences, and emerging technologies, I enjoy turning complexity into clarity and ideas into execution.

Today, I'm particularly focused on the evolution of creative production through AI. I see artificial intelligence not as a replacement for creativity, but as an opportunity to enhance collaboration, streamline workflows, and enable creative teams to focus on what they do best: solving problems, telling stories, and creating work that resonates.

I enjoy building long term partnerships with brands, agencies, studios, and creative talent who share a passion for innovation, quality, and continuous improvement.

Whether launching a global campaign, scaling creative operations, or exploring the next generation of production workflows, my goal remains the same:

Create exceptional work with exceptional people.

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CHRISTOPHE ROBERTS

President, CiR International

The Bahamas

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BEATRIZ PAVARIN

3D Artist

Netherlands

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Kajal Yadav

Textile Designer, Verdhaman

India

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Ellie Smith

Creative producer, OKA Direct Ltd

United Kingdom

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Luzia Ribeiro da Costa

Retail Coordinator, EssilorLuxottica

Italy

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Rosalind Briggs

Video Editor

United Kingdom

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Louisa Jane

Surface Pattern Designer

United Kingdom

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Jason Knott

Photographer - Film, JPK Global

United Kingdom

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Ella Broad

Cinematographer

United Kingdom

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Olga Golubeva

Visual Effects (VFX) Supervisor

Luxembourg

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Clinton Amey

Industrial Designer

South Africa

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Sithum Lahiru

UI/UX Designer

Sri Lanka

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Becky Whitworth

Illustrator

United Kingdom

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David Jackson

kensin, R

Germany

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Henry Knock

Stills Photographer, Freelance

United Kingdom

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Maleesha Mevan

3d generalist, Upwork

Sri Lanka

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Aleeha Azhar

Senior Graphic Designer, Frontmatter

France

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Jason Lau

Graphic Designer, Hong Kong Living Ltd.

United Kingdom

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Danielle Mikaelian

Graphic Designer, Photographer & Writer, Harvard Law

United States

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Jugadh Grewal

India

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