Eric Haas
Art Director / Industrial Designer
ABOUT
For the 3 Mezcal varieties (Joven, Reposado and Añejo) of "CHULELE" I modeled the bottles including the tags and rendered highly photorealistic 3D visuals.
The bottle label consists of two parts:
- one part (antlers & brandname) is printed directly on the bottle,
- while the other part is a paper label (name & info) placed exactly on the corresponding space.
If you look through the back of the bottle, you can see the direct bottle print under the label.
Labeldesign by Marco López (Ideográfico)

Back to Mezcal Chulele (3 variations) project
Scott Nellis aka Manic Minotaur
Illustrator, Manic Minotaur
United Kingdom