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About me

I am a multi-skilled creative with over 10 years of experience in everything visual - from still and film photography to art directing and styling, graphic design and concept generation. I'm a graduate with First Class Honours in BA Design and initially having worked for a few years as a freelance designer and photographer, my next career move was at HIP Media Group Ltd, a company working with hotels and travel. I started as a visual designer, but quickly climbed up the career ladder to art directing all photoshoots, managing all creative content (such as image and film editing and distributing), as well as designing visual books for publishing, setting up marketing campaigns and overseeing social media.

I did enjoy my role quite a lot, and taking on board all the skills and experiences I moved to set up my own company The Wanderlust Lab Ltd. From an office in London, I quickly conquered the world so to speak, with photography shoots in over 23 countries commissioning work for luxury hotels, interior and furniture companies as well as producing lifestyle editorial and social media content. I have been directing and photographing subjects, styling spaces, creating mood-boards, generating social media content and liaising with clients, make up artists and models from all over the world.

Experience:

- Art Direction & Content Lead

- Photography (In Studio & Location)

- Graphic Design (Branding, Layout, Marketing)

- Develop and present creative projects upon agreed goals and strategy.

- Manage production of visuals and direct a team of photographers, editors and designers to meet project timelines and deliver visually engaging content.

- Create cross-channel visual communication strategies.

- Build a brand visually from the ground up by defining each brand's visual aesthetic, understanding specific marketing needs, using the best practices to develop creative content that would have the greatest impact, and bringing those concepts to life with either graphic or photography and film work. - Hire and outsource talent.

- Work within budget and tight deadlines.

- Present ideas in an organised, professional, and effective manner.

- Stay up-to-date on industry trends, best practices, and emerging technologies.

Skills:

- Excellent eye for detail, colour and layout.

- Superb time management, highly-organised, critical thinking and problem-solving.

- Software: Photoshop +++, Lightroom +++, Capture One +++, InDesign ++, FinalCut Pro +++, Keynote +++, Microsoft Word/Pages +++, Excel/Numbers +

- Multi-lingual: English +++, Greek +++, Bulgarian +++, Italian ++, Russian +

- Sensitive, understanding and positive with a can-do attitude.

Details

AvailabilityLooking for work

ContractPerm, Freelance, Temp-Perm, Remote

LocationLondon, UK: United Kingdom

Working LocationsLondon: United Kingdom

Skill LevelMiddleweight, Senior, Director

LanguagesEnglish, Greek, Bulgarian, Italian

Tagged Job TitlesArt Director, Stills Photographer, Graphic Designer

Recommendations

Currently No Recommendations

Skills

Art Direction, Film, Graphic Design, Photography, Post Production

Sector Experience

Creative Services, Design, Hotels & Resorts, Photography

Clients

Accor Hotels, CA Architecture, Design by CC, Drajee London, Fairmont, Hyatt Hotels & Resorts, Kempinski, Masterful Creations, Pavilion Hotels, Shangri-La Hotels and Resorts, Sonder Living

Awards

British Photography Awards

CV / Resume

Iana's CV/Resume

Activity

Connections2 Followers51 Following3

Likes0

Creativepool member since 12 November 2020

Work
Articles
AchievementsAchieved
Activity

Iana's work

Photography & Film

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