About me

I'm a senior marketing person who's enjoyed working in agencies and client organisations. Hopefully this provides me with a unique (if not conflicted at times) view of the world and the industry we work in, and what it takes to create collaborative relationships focused on delivering the very best work possible.

I currently lead the Greggs Brand team and the work they create across all channels - including the now iconic launches of the Vegan Sausage Roll and Steak Bake. For the past 20 years I've worked both agency and client side delivering creative campaigns for brands including SEAT, British Airways, Carling, Irn Bru - and, of course, Greggs.

Work
Articles
Achievements
Activity

Ian's achievements

Judging

Ian White has sat on the Creativepool Annual jury.

Annual 2020 Judge Agency of the Year

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