About me

Holly Wadsworth is an experienced retail designer, delivering creative, eye catching and pragmatic visual solutions for luxury and fashion brands. She works in a variety of areas including window displays, in store product supports, packaging, product merchandising, exhibitions, events and pop up stores.

Her strength lies in her ability to understand a brand's DNA, enabling her to translate a company's values into tangible creative solutions, promoting and enhancing their visual communication.

After graduating with a first from Central Saint Martins BA Product Design in 2006, Holly was commissioned by Dior Parfum to design a new fragrance bottle. She then worked in the Motorola design team before moving to Paris to join the luxury brand, Louis Vuitton in 2007. During her four years with the company, Holly designed window displays worldwide, in store exhibitions, client events, showrooms and press days.

In 2011 she moved to the Montblanc design studio where she was head of Visual Merchandising design for three years before becoming Global head of Visual Merchandising at the French luxury leather goods brand, Lancel in early 2014.

After eight years in the French capital, Holly returned to her creative homeland, London, where she created HWVisual, a consultancy that specialises in retail design for luxury and fashion brands. She consults for a variety of clients in different fields, including Cartier, Hauser & Wirth, Mulberry, Ruinart, Montblanc and Unilever.

Holly is an Associate Lecturer on the BA Fashion Visual Merchandising & Branding degree course, London College of Fashion.