About me

Founded the first Creative Technology teams in both ENGINE (as part of WCRS) and The Marketing Store Worldwide leading to multiple awards in creativity and innovation.

Formerly a web developer, striving to the find the most innovative, interactive ideas for clients. Driven by curiosity, leading to R&D and prototypes to build on concepts before even thinking about delivery.

Currently following the Peak-End rule and Nir Eyal's Hooked Model... until the next big thing.

Skills

Art Direction, B2C, Brain storming, Consultancy, Content, Content Management, Copywriting, Creative Direction, creative technology, Digital Marketing, Digital Strategy, Experiential Marketing, Game Design, Information Architecture, Marketing, Point of Sale, Presentation, Programming, Research & Development, SAAS, Systems Integration, Team Management, Technical / Functional Documents, Usability, UX/UI, Web Development

Sector Experience

Advertising, Charity / Not for profit, Computing (Software), Creative Services, Gaming, Interactive, Internet, Marketing, Software

Awards

BIMAs - Award win, Campaign Media Award - Winner, Cannes Lions - Shortlist, Creative Circle Award - Gold, Creative Review Annual - Best in book, Creativepool Annual Silver, D&AD Award - Wood Pencil, Interactive Media Award - Winner, One Show - Merit, Revolution Awards - Winner

Clients

Adidas, Adidas Germany, Andrex, Apple, Artemis Fund Management, Balvenie, BoConcept, Britvic, Carlsberg, Disney, Glenfiddich, iTunes, James Villa Holidays, McDonald's, Petronas, Radox, Red Bull GmbH, ROYAL MARINES, Royal Parks, Sadler, San Miguel, Santander, Scottish Malt Whiskey Society, Sky UK, Sony Music Entertainment, Vertu, Weetabix

Trade Associations

Marketing Agencies Action Group MAAG