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Inspiration

6 things you should start doing now to keep your creativity flowing

With so much going on in the world today, new challenges, new responsibilities and new ways of working have taken some of the time and energy that would normally be focused on being creative. Feeling a bit scattered? Here are six tips to help you get...

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Workshop

Launch your own podcast in 3 easy steps

Looking for a bigger audience for your content or messaging? According to Statista, a market and consumer data provider, there are about 103 million monthly podcast listeners in the United States—and that number is expected to grow by more than 45...

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Features

What 'copy, then design' gets wrong

Most everyone has heard of Simon & Garfunkel, Penn & Teller and Dolce & Gabbana, even though they are in such different industries. At the heart of what brought these distinctively different duos such fame is how well they play to each other’s...

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The do’s and don’ts of creating authentic video content

Creating compelling marketing content is no easy task, according to Justin Andrews, co-founder and executive producer at Animus Studios, a full-stack video marketing agency. “How do we make it easier to make better content that aligns to our goals,...

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Workshop

Does your portfolio pass the 30-second test?

Creative directors are busy people. Between planning, budgeting, overseeing projects and guiding staff, it can be difficult to find the time to look at the plethora of portfolios that come in from candidates seeking new opportunities these...

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3 golden rules for being a better freelance partner

Freelancers (like you) are increasingly becoming an integral part of the modern business environment. Technology and collaboration tools allow people to work from anywhere and communicate with anyone, at any time, all over the world. And online...

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Workshop

3 golden rules for being a better freelance partner

Freelancers (like you) are increasingly becoming an integral part of the modern business environment. Technology and collaboration tools allow people to work from anywhere and communicate with anyone, at any time, all over the world. And online...

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Workshop

Focus on freelancing: You’ve got the gig, now what?

5 ways to collaborate better with your new client When starting out as a freelancer, it’s not uncommon to think that the hard part will be getting new clients in the door. While that’s certainly no easy feat, making those clients...