About me

I love big ideas. The ones that give you goosebumps when you think of them and you can't breathe with excitement. It doesn't matter what media they fall into, just as long as they're going to get a positive reaction and achieve results.

I've been an integrated copywriter for fifteen years have produced work for many international brands, including Nokia, Santander and Peugeot and I'm proud to say that the VO5 'Break the Mould' TV campaign I created along with Lynsey Dickenson propelled the brand to being the number one selling haircare brand in the UK. The client was so happy with the success of the campaign that they have continued to use the strapline and creative concept for a decade.

Advertising isn't my only creative outlet - I'm also co-founder and director of fashion brand Eco Boutique. As well as keeping the business running, I design the majority of the prints and help create the branding and promotion for the label. *.