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About me

I am a professional integrated Art director, hands on designer and sound strategic thinker with over 20 years experience of working on Global and FMCG brands through multiple channels. I have strong design principles and believe in delivering crafted visual stories simply and effectively.

- 20+ years of experience as an Art / Design Director, Brand Designer

- An integrated portfolio demonstrating strong design skills and branding experience across a range of brands and multiple touch-points.

- Knowledge of UX and UI design , printing process, materials and proofing methods.

- Strong understanding of the principles of design, typography, composition, photography and colour for print.

- Strong project management and organisational skills with the ability to multi-task and meet tight deadlines.

- Ability to work with technical teams and handle multiple projects in a fast-paced environment.

- Exceptional attention to detail.

- Expert skill level within Photoshop, Illustrator, InDesign.

- Experience working in a start-up environment, agency and in-house.

- Bachelor's degree in Design Management.

- Understanding of brand and visual system development.

- Experience designing for global brands.

- Experience with product and location photography and the ability to manage photo shoots.

- Experience in a highly agile environment.

- Excellent communication, presentation, and storytelling skills.

- Fluent in English with a proven track record of presenting to and influencing Senior stakeholders.

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