About me

Creative Leader, Creative, Senior Copywriter and strategic problem solver. Based in London.
I'm passionate about making my work both beautiful and effective, while living by this simple motto: Take the work more seriously than you take yourself.

My experience touches pretty much everything you'd expect from 20 years in the game. B2C, B2B, rebrands, tone of voice creation, campaigns, one-off tactical ads... and for all kinds of clients.
I also boast an accurate and client-pleasing VO guide read.

Skills

B2B, B2C, Brand Positioning, brand strategy, Campaign Copywriting, concepts, Copywriting, Creative Direction, pitching, presentations, Script Writing, tone of voice, UX copywriting

Sector Experience

Automotive, charity, Environment., Finance, FMCG, image making, Insurance, sports apparel, technology

Awards

b2b marketing, Chip Shop Award, Clios - Shortlist, DMA Gold, LIA Award - Silver, precision marketing

Clients

BMW, Canon, Carphone Warehouse, Coca-Cola, Currys, GIO Insurance, Jaguar Land Rover, Mcdonalds, Mission Australia, Moet Hennessy, Nike, Sainsbury, Samsung, Scope, Shure, Škoda, Steve Waugh Foundation, Thomas Pink, Verisure, Wrap, WWF UK