ABOUT
The Concept: revamp the corporate brand concept and design direction so all branded content is cohesive and follows a unique and recognizable brand style.
Execution: across all facets of our Corporate Communications, both internally and externally.
Key Results:
- Creative Identity formation: we crafted a new and fresh Creative Identity and Direction.
- In-house production: all branding content is produced in-house, which allows us to have greater control over the brand’s voice and consistency.
- Clear brand architecture: all our products fit underneath the FunPlus umbrella leading to better corporate brand consistency and visibility.
- Competitive Edge: recognizable Brand Identity and Creative Direction that set us apart as a brand with a unique and own style, helping us to be easily differentiated in this competitive industry.
Back to Corporate Brand Identity for FunPlus International AG. project
Katharina Schneider
Brand manager, FunPlus International AG
Spain
Eduardo Antoli
Senior Motion Designer, Funplus
Spain