About me
I'm a freelance copywriter, doing the words for marketing, advertising, websites, social media and anything else that needs strong sentences.
I have scripted animations for global brands, written marketing materials for iPhone apps, co-produced online games, and even written and performed stand-up to promote a client's product launch.
Recent work includes projects for Mars Inc, TotalJobs, The Royal Society, NHS South West London.
I've been a writer for over 15 years, so have plenty of experience turning a brief into powerful copy that conveys the client's messages in a way that makes their target audience sit up and listen. I understand the importance of fine-tuning tone of voice, and why it must be pitch-perfect, while at the same time, adapted to the medium, whether that's a punchy headline, an irresistible sales page, an engaging Twitter conversation, or an authoritative annual report.
Skills
Copywriting, proofreading, creative concepts, script writing, journalism, PR, feature writing and social media comms.
Sector Experience
Over 10 years as a writer, as a copywriter, journalist, press officer and comms specialist.
Clients
eurofinance, Guy's and St Thomas' NHS Foundation Trust, Mars Inc., Totaljobs Group
Trade Associations
Member of the NUJ.