About us

Freddie’s Flowers was founded by Freddie Garland (his actual name!) in 2014.

Freddie grew up surrounded by flowers. He was raised by florists (his parents had a flower shop in Pimlico), so he knows all about the uplifting power of flowers.

He believes fresh flowers are good for the soul and we're on a mission to share his love of flowers and flower arranging by delivering weekly and fortnightly boxes of fresh cut flowers to people's homes and workplaces.

His stunningly stylish arrangements are unusually pretty because he uses popular - yet chic -flowers and curates them in an unusual fashion. His creative use of foliage is also very popular with the thousands of Freddie’s fans (including some very well known stars of stage and screen).

Freddie started out with a milk float, a makeshift tent in the garden (grandly called The Warehouse) and very early trips to Covent Garden Market with his mum. The milk float broke down, the tent flew away, but with his dog Claude and his mum keeping him company, he had a ball.

We're growing fast and looking for proactive, all hands on deck types to join our in house creative team.

We're based right on Wandsworth common which is a beautiful spot and we're literally on the train station, so it's pretty convenient, to boot.