About me

Fabio Seidl is the Director for Global Creative Development at Meta, responsible for campaigns and experiences all around the World for brands as Facebook, Instagram, WhatsApp, Messenger.

His career spreads to three continents: from his native Latin America to Europe and the US. Before joining Meta, Fabio worked in agencies as an executive creative director at DDB NY, VMLY&R, 360i in NY; Leo Burnett Chicago; Ogilvy and Africa Sao Paulo; McCann Portugal.

As a creative, Fabio won more than 20 Lions in Cannes, several awards at the One Show, D&AD, Art Directors Club, Webbys and more. He was part of the team that led Ogilvy Brazil to Agency of the Year in Cannes and to stay at the top 3 for three years in a row. His work was featured as the most awarded in the World for two years in a row by the WARC Recording. He also received the award for the best creative director of the United States by El Ojo de Ibero-America and was recognized by CreativePool UK as The Creative Influencer Of The Year.

Fabio has been serving in several juries and as a speaker in international shows in the US, Brazil, Mexico, Argentina, Chile, Croatia, Portugal, Spain, Poland, Costa Rica, Ecuador, Paraguay, and South Korea.

Besides his work with marketing and advertising, Fabio is a musician, writer, and a teacher.

Skills

Advertising, Copywriting, Creative Direction, Digital Marketing, integrated advertising, Social Media

Sector Experience

Automotive, Banking, cpg, electronics, Food & Beverages, Photography, Sports, tourism, toys

Awards

Cannes Lions, Clios - Gold, Creative Circle Award - Gold, D&AD Award - Nomination, Effie\'s - Gold, el ojo, El Sol, Facebook Awards, FIAP, LIA Award - Gold, Mobile Marketing Awards, New York Ad Festival, one show, Webby Award

Clients

Absolut, AMC, Canon, Chevrolet, Chevron, Coca-Cola, Fisher Price, H&R Block, Instagram, Johnson & Johnson's, Kraft Foods, Meta, New Balance, Procter & Gamble, Unilever, Volvo

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Achievements
2022 TOP 100 Creative LeadersCreative Leader of the Year Annual 2017 WinnerAdaptoysProduct / Industrial Influencer of the Year 2016 Top 100 Influencer of the Year 2017 Annual 2017 JudgeCreative Leader of the Year
Top 25 Copywriter Project featured:Snow Graffiti
on 7th February 2016
Project featured:PHOTO COACH
on 16th February 2016
Project featured:Reselfies
on 15th March 2016
Project featured:Doppelgänger Tourists
on 6th April 2016
Project featured:Legendary From Day One
on 4th November 2016
Project featured:Printers in Concert
on 16th January 2017
Project featured:BALD CARTOONS
on 9th August 2018
Project featured:Unicef - The Silence
on 19th February 2020
Project featured:Meta: Non-Fungible Ads
on 20th July 2022
Contributor:

Fabio Seidl has been a Contributor since 15th March 2016.

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Tagged Job Titles
Contract
Perm
Location
New York, NY, United States
Skill Level
Director
Languages
English, Spanish, Portuguese
Creativepool member since 3 January 2016