About me

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Philosophy : Eric Sangarné aka San21™ has been working towards reaching conceptual and technical excellence for over 10 years now. More than a baseline: “Straight to the Point” is his main guideline for conveying the right type of message has been and will always be the foundation of his work as an Art Director. He has built his success by respecting his own way of doing things, his values derive directly from various urban and graphic movements including but not limited to hip hop and the Japanese Manga culture. Curious, Hardworking and well aware that less is more, his work will always pleasantly surprise you.

Cursus : San21™ started his journey as a dedicated designer at the age of 18 working for Young & Rubicam in Nantes (France). He got immediately faced with international agencies requirements and challenges. Two years later, he decides to go to Casablanca (Morocco) to join the brilliant DDB's group. He works with Tristan Lastennet and Fabrice Vrigny who took a crucial part in his training in terms of reference, influences and love of the profession. Three years later, this amazing experience drives San21™ to join the Kassius agency (Y&R webagency of Paris). This part of his journey teaches him the subtle art of client relations, but he feels like he is no longer progressing artistically speaking, he decides to go back to Nantes to start as a freelancer. He works for numerous international and national agencies, he becomes one of the Spectrum™ agency partner. Despite difficult market conditions, he keeps Spectrum™ as a special client but remains a freelancer nonetheless. Now San21™ aims to make his way towards to the English market, the reputation and style of the English touch has always fascinated and attracted him. He is now looking to keep nurturing his style and evolving within an ambitious and highly creative London based Agency.

Best Regard, Eric.

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