About me

Creating digital experiences and bringing brands to life is Emma's forté. Having started her career as an advertising copywriter in the 90's, she has gradually moved from advertising to direct marketing, occupying a number of impressive positions, such as a Chief Creative Officer (CCO) at OgilvyOne Worldwide, an Executive Creative Director at OgilvyOne London and a CCO of Ogilvy Group UK, before stepping into her current post of CCO at Digitas UK.

Emma's career in advertising began at a start-up agency in London, where she contributed to the agency winning its first-ever Campaign Press award. Moving from advertising to direct marketing because "that's where you make work that makes people do things", Emma rose swiftly to become joint Executive Creative Director, then Chief Creative Officer, of Ogilvy UK. On her watch, the agency won more major awards than any other UK direct or digital agency, picking up accolades from D&AD, Cannes, One Show, Campaign BIG Awards and The Caples. At Ogilvy, Emma brought into being The Pipe, a pioneering creative talent internship open to all, regardless of age, experience, education or background. She is a passionate supporter of Creative Equals, helping to shape a diverse and inclusive creative community. She was the very first winner of The Drum's Creative Woman of the Year award.

Emma's achievements

Site Achievements

Pro member:
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Pro member
Contributor:
Emma has been a Contributor since 25th November 2015.

Invitex3 Contributor
Influencer:
Emma was recognised as an Industry Influencer on 17th December 2015

Influencer

3 Featured

Creativepool Annual

Listing of award wins in Creativepool's awards

Annual 2022

Top 100 Creative Leaders

Annual 2021

Top 100 Creative Leaders

Annual 2019

Top 100 Creative Leaders

Annual 2017

Top 100 Creative Leaders

Featured work

Work picked by the Creativepool editors for the homepage.

Kern & Sohn - The Gnome Experiment

24 November 2015

Land Rover - Never Stop Discovering

16 September 2015

British Airways - Magic of Flying

16 September 2015

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