About me

I create cinematic brand experiences where design, storytelling, and AI workflows intersect.

With 20+ years of experience across branding, UI/UX, motion graphics, photography, and digital design, I help brands communicate with clarity, speed, and visual impact.

My background spans architecture, visual design, and creative direction, giving me a strong foundation in composition, systems thinking, and storytelling.

Today, I combine traditional craft with AI driven workflows to create brand identities, campaigns, motion content, and visual experiences that feel both human and future facing.

Skills:
- Brand Identity & Visual Systems
- AI Assisted Creative Workflows
- Motion Graphics & Visual Storytelling
- UI/UX & Digital Design
- Photography & Art Direction
- Creative Direction & Concept Development

Currently open to senior creative, brand, visual design, and AI driven content opportunities.

Skills

3D Design, adobe creative suite, Advertising, agile methodology, aiimages, Art Direction, Brand / Logo Design, Branding, css, design systems, Desktop Publishing, Email Design, Flash, HTML, Interactive Design, Interface Design, Photography, responsive design, Urban Design, USER FLOWS, user testing, Web Design

Sector Experience

3d animation, Animation, Architecture, Audio / Visual, Communications, Design, Exhibitions, Film (Feature), Interactive, Photography, Publishing, Real Estate / Property, user centric design, Web Design

Clients

Berkeley Modular, Disney, Microsoft, Orange, Paramount,, Sony, The Berkeley Foundation, the berkeley group, UNIVERSAL STUDIOS

Trade Associations

the Institute of Customer Service

Ranking
Recommendations
- 
Currently No Recommendations
Availability
Looking for work
Achievements
studiopro:Edward was verified as a studiopro on 26th May 2026
Top 25 Digital Designer Project featured:One Team Conference material
on 18th September 2019
Project featured:Dragonfly Summer
on 21st June 2021
Project featured:Luxury Real Estate
on 1st October 2022
Project featured:Traditional Trades
on 5th April 2023
Project featured:Americana - Wastelands
on 19th April 2023
Project featured:The Art of Bonsai
on 24th April 2023
Project featured:Wastelands II
on 4th May 2023
Project featured:The Artist's Studio
on 23rd May 2023
Project featured:Spring Eternal
on 13th July 2023
Project featured:Ancient Worlds
on 22nd August 2023
Project featured:Bio-Mechanical Marine Life
on 2nd September 2023
Project featured:Black Cat
on 15th November 2023
Project featured:Fastest Animals
on 7th December 2023
Project featured:Mirage
on 14th March 2024
Project featured:The Music Academy
on 24th April 2024
Project featured:Horses
on 25th June 2024
Project featured:Racing track
on 23rd August 2024
Project featured:Match head
on 13th February 2025
Project featured:Nature brushed
on 13th June 2025
Project featured:Sustainability Branding
on 1st July 2025
Project featured:Cafe de Flore
on 25th May 2026
Project featured:Art Deco Romance Inspired by the Roaring Twenties
on 2nd June 2026
Contract
Perm, Freelance, Temp-Perm, Part time, Remote
Location
SW19, London, United Kingdom
Skill Level
Senior, Director
Languages
French, English, Arabic
Creativepool member since 25 March 2013