About me

I have enjoyed over 20 years of digital marketing and service design & build delivery and operations management. I've held executive board level and leadership positions at some of the biggest and best digital and traditional creative agencies in the UK.
I love to solve complex business problems with creativity, technology and data, producing the innovative products, services, teams and experiences that deliver results quickly and effectively. I have done this by:

- Creating and developing highly profitable, award-winning digital agencies and teams
- Driving digital integration strategies, culture and restructures for agencies and client organisations
- Leading digital and integrated agency operations
- Delivery & Operations leadership, management and partnerships, locally and globally
- Designing and managing business change and transition (turnaround and re-alignment)
- Digital transformation strategies and execution
- Learning from and understanding people

I am lucky enough to be asked frequently to comment on industry topics and judge various awards, most recently:
- Judge for i-D + Le Book London Connections 2016, 2018
- Judge for the Young Digital Leader Awards (YDLA)
- Judge for the APA IDEAS Interactive showcase awards
- Speaker at London Tech Week (Tech XLR8 Apps World) on Artificial Intelligence
- ADMAP (Warc) article author - Programmatic for Brand Creative (Top 5 most-read articles on programmatic in Warc)
- Biggest agency challenges for 2017 - Insights (Gemini)
- Author of IPA & APA Interactive Framework for Producing Interactive Projects in Advertising

Work
Articles
Achievements
Activity

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Ed Hornby Follows

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Greenlight Digital