Andreea's work
About Andreea
Marketing & Advertising Professional with over 15 years of experience in handling fully integrated communication campaigns for more than 50 international and local brands
- More than 10 years in leading teams (Client Service, Creative, Digital, Strategy) of up to 25 communication professionals
- 4 years in coordinating marketing activities
- Handling a wide range of accounts, with focus on healthcare / pharmaceutical, automotive, FMCG, telecom and retail
- Worked with teams of advertisers, advertising people, media professionals, AV / photo / print / digital specialists. And wonderful brands, such as: Telekom, Unilever, adidas, Ford (regional coordination), Michelin (regional coordination), Volvo, BMW, GSK, Henkel, Bayer, Schering AG, Abbott Laboratories, Merck Sharp & Dohme, Egis Pharmaceuticals, Garanti Bank, UniCredit Bank, Libra Bank, Millennium Bank, Philip Morris, L'Oreal, Heineken, Canon, Siemens, McDonald's, Bergenbier, UPC.
- Ability to manage complex projects from concept to fully operational status
- Handling budgets of over 1 mil euro per campaign, leading to sales & market share increase, to growth in image indicators such as awareness, consideration & favourability for my clients' brands and also to efficiency awards
Main focus:
- operational excellence
- communication strategy & planning
- client relationship management
- team & project management
- budget planning & management
- More than 10 years in leading teams (Client Service, Creative, Digital, Strategy) of up to 25 communication professionals
- 4 years in coordinating marketing activities
- Handling a wide range of accounts, with focus on healthcare / pharmaceutical, automotive, FMCG, telecom and retail
- Worked with teams of advertisers, advertising people, media professionals, AV / photo / print / digital specialists. And wonderful brands, such as: Telekom, Unilever, adidas, Ford (regional coordination), Michelin (regional coordination), Volvo, BMW, GSK, Henkel, Bayer, Schering AG, Abbott Laboratories, Merck Sharp & Dohme, Egis Pharmaceuticals, Garanti Bank, UniCredit Bank, Libra Bank, Millennium Bank, Philip Morris, L'Oreal, Heineken, Canon, Siemens, McDonald's, Bergenbier, UPC.
- Ability to manage complex projects from concept to fully operational status
- Handling budgets of over 1 mil euro per campaign, leading to sales & market share increase, to growth in image indicators such as awareness, consideration & favourability for my clients' brands and also to efficiency awards
Main focus:
- operational excellence
- communication strategy & planning
- client relationship management
- team & project management
- budget planning & management